ADDRESSING THE GAP
You are a medium non-profit or a small business. You have competent, talented staff, however they are working on the organization's other priorities. You do not want to or cannot hire anyone full-time at the moment, but you need someone equally competent and experienced to support them in this important project. You want someone that will integrate themselves as part of your team so that there is consistency. This is our expertise. COMMUNITY ENGAGEMENT Your firm has little to no relationships with the Hispanic community. Who are the respected community leaders? What are the organizations that not only have a great message, but are actually doing the real work? How do I get plugged into this community? GOVERNMENT RELATIONS How does this work? With who do I need to build a relationship? Why? How do I get my organization's message to this group? When do I need to be in Springfield? What are the trends when it comes to government? Where are the opportunities? BRANDING STRATEGY No one knows who we are? What does my company or organization need to do to get noticed in this city? Where do I advertise? Who will do my design and printing? Where do I buy media spots? MESSAGING There is so much chatter out there? What will get through noise? What are people looking for and how does my product or service meet that need for a segment? SOCIAL MEDIA Where do I begin? How do I build a social media presence? How do I coordinate messaging? What do my followers care about? How do I measure its impact? What is the 80/20 rule and why is it important? MEDIA RELATIONS How do I write a press release? What's the message? How do I get out to the Chicago market networks, print media, radio and television? WEBSITE DESIGN Our website is the first point of contact. How do we convey our mission, philosophy and quality of services? FUND RAISING EVENT PLANNING AND MANAGEMENT It's not just about sending out an invitation. I want my guests to feel that they are appreciated. Where do I begin? Who will be the honorees? Who will chair or host the event? Who will be invited? Who will coordinate the program? Who will write the speeches? How do I make sure the event flows? RESEARCH AND STRATEGIC PLANNING What is the latest and greatest? Where does my organization need to go next? Where are opportunities for growth? PUBLIC SERVICE ANNOUNCEMENTS You have a great social message. Where do you begin? Who needs to be involved? How is an announcement produced? Can a corporation prepare a PSA? PROPOSAL WRITING You have a critical grant proposal that needs extra attention to detail. Your team is experienced in their field yet they are focused on serving your very important program participants. Proposal writing is not just putting thoughts down on paper, it requires strategy and understanding of what the foundation or corporation seeks to achieve, beyond what is in the RFP. You can't afford to hire a full time grant-writer, but need someone that can transmit the essence of the mission and program. Who knows this area and can help submit the proposal? WE CAN HELP. |
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